Business owners make a HUGE mistake in their video ads.
They just sell, sell, sell, “book a call”, “book a call”.
The problem is that when cold traffic sees an ad like that, their brain makes the subconscious split-second decision to zone out and hover over the “skip ad” button.
Fortunately, that can all be avoided, but most people just don't know how to create ads that have a positive impact on their metrics.
Plus, they're too busy to even find time to sit down and create 1, 2, or 5 ads from scratch.
This is so frustrating, that some might even outsource this with little-to-no success.
Do “they” sound a lot like you?
If so, it's likely you two share the exact same issues:
I know almost 0 people that have NOT read $100M Offers by Alex Hormozi in 2025.
Everyone is using “grand slam” offers to attract clients that they can not deliver results for.
So what?
Well… trust is so low, that 9 in every 10 potential clients completely ignore your ads.
But that's not all…
Only 3% of qualified traffic is actually willing to directly buy (marketing fact) - yet most business owners and ads agencies stop at that & just try to capture as much of that 3% as possible.
However, the other 97% are also real people, with real problems, just as willing to solve them.
The solution to those 2 main issues is to advertise in a way that first of all doesn't make everyone tune out midway through your first word, and second of all brings more than 3% of prospects on board.
I'm willing to bet the lack of a solution is why your ads are running on life support.
So in the pursuit of figuring out a process to solve those 2 issues, our YouTube 'stealth' ads were born.
Beautiful, blonde, majesti- OK I'm being dramatic.
They're a way to make ads look, feel, and sound like native content in order to attract and resonate with as much of your TAM as possible, which lowers the chance of someone skipping while the chance of them clicking your CTA goes way up.
The best part is it requires no extra work from your side aside from filming some ads (which you likely do already, but even that's optional).
We'll ask you questions to prepare us for heavy research into your target audience. We do this so your ads to feel like they're created for each individual viewer and ONLY them. To feel it's a privilege just to WATCH.
We'll investigate your target market in detail, just like a private detective. We'll find the things they don't tell anyone, and then dig some more. We'll put on their shoes and walk a mile, and then walk some more.
All of the work done while playing detective gets output as multiple ad scripts designed to test what's resonating with your target market & what isn't. You (or a creator) film the ads and we edit & run them.
Our work is never done. Markets change, ads stop working overnight, you don't want to be on your toes 24/7 putting out fires. We'll optimize your ad account, existing ads, and make new ones guaranteed to work as they're be born from the winners.
The only result that matters is the digits in your bank account.
So the goal is to get you from here (as in right now, while you're reading this) to profiting from our system as close to “instantly” as possible.
I know the 4-step approach above seems simple, but it's actually just necessarily short.
Because the other extreme is a 21-step process to set up a Slack channel while no real work gets done.
These are all screenshots from YouTube videos we have worked on, from editing alone to doing all the work - planning, scripting, and editing.
“How's that even related?”
Great question! As I said earlier, your potential clients are already hovering “skip” on your ads to get to the YouTube video they want to watch.
It's literally like an instinct.
Instead of fighting a 2v1 against their instinct and ever-decreasing trust, why not just use it to your advantage?
Since they will happily watch content all day, we just went out of our way to learn how to create content people want to watch, and all of our knowledge is directly applicable to your ads.
Even better for you, this experience is almost exclusively from working with leaders in the same or adjacent industry as you: selling courses, mentorships, promoting products & services, and even SaaS companies.
Here are some of the results: